Thousands of people in the Washington, DC area have ties to North Carolina, especially African Americans. Many of our family members migrated to the region for better work opportunities and–at times–to escape abusive working conditions. I was suprised to see this sign in the Gallery Place metro station today. Well, maybe not suprised…I do come from an area of the midwest where meat packing plants thrive and I’ve heard about how conditions can be. However, the allegations are just something you would never want to hear about taking place in 2008. Beatings??? Being called the N-word by your manager??? Dag! Supporters of the Justice@Smithfield campaign say that horrible conditions persist at the world’s largest hog processing plant, in Tar Heel, NC.
“This summer, DC area families of Smithfield workers are beginning to reach back to their loved ones in Tar Heel, with a major advertising campaign spotlighting injuries and abuses at the plant. In late June, we will unveil a series of adverstisements in select metro stations and bus routes putting a human face on worker abuses at the plant, and urging DC area consumers to consider alternatives to Smithfield products in their local supermarkets. The campaign will also include radio advertisements and voice messages from movie star Danny Glover, which will air in Prince George’s County and the District of Columbia.” – www.smithfieldjustice.com – Click here to see the other 2 ads