I really, really wanted to be surprised by this story, but I know better. Walmart is about business, the business of selling stuff. They want $$. I think this is a case of capitalism…not racism. Let’s be honest, if you wanted to promote a product that would appeal to the largest number of Black people would you choose “Chappelle’s Show — Season 2 Uncensored” or For Love of Liberty: The Story of America’s Black Patriots,” a four-hour documentary? I’m going with Chappelle. I’m not saying that Black folk aren’t interested in this type of documentary. I saw it on TV last week on PBS and it was great. However, I’m not interested in buying it. I’m a Netflix person anyway, so maybe I shouldn’t comment.
I have more of a problem the choice of subject matter they are associating with Black History Month in their advertising [The Players’s Club?]. Then again, WE let companies sell us everything from DVDs to cars to chicken nuggets when their theme is Black History. Sigh.
SunTimes.com: Vietnam veteran Ronald Price considers himself snubbed by Wal-Mart.Wal-Mart Stores Inc. rejected for inclusion in its Black History Month displays “For Love of Liberty: The Story of America’s Black Patriots,” a four-hour documentary in which a Who’s Who of Hollywood is enlisted to document the history of blacks in the military.
What did make it to the prominent displays at the world’s largest retailer? “Thug Angel — Tupac Shakur,” a documentary of the slain rapper; the strip club-set flick “The Players Club,” and Dave Chappelle’s sketch comedy series “Chappelle’s Show — Season 2 Uncensored” were among 50 titles approved for the special promotion in entertainment sections.
“I think it was a slap in our face, as far as being war veterans,” said Price, an African-American South Holland resident. “I would never buy anything out of Wal-Mart anymore.” [Full Article]